Where to see Instagram Analytics for Artists? On Viberate!

Matic Magister

Dec 5, 2023

In the evolving landscape of digital music, Instagram plays a crucial role in building an artist's brand and engaging with fans. Understanding the data behind your Instagram performance is essential for any musician aiming to make an impact. But where to find Instagram analytics that are musician-friendly and tailored to your needs? The answer lies in Viberate.
 

📌 Viberate for Artists: Unite every tool an independent artist needs to maximize their career in one hub – including a free website, music distribution, advancing, playlist & festival pitching, and analytics.

How To Access Instagram Analytics on Viberate

Viberate is a comprehensive platform that provides analytics for more than one million artists. To delve into the Instagram analytics of a specific artist, visit their profile on Viberate, navigate to the "Dashboards" dropdown menu, and select the Instagram dashboard. This dashboard is a treasure trove of insights and analytics designed specifically for musicians.

Instagram Overview: A Snapshot of Your Performance

The Instagram Overview section offers a snapshot of an artist’s vital Instagram metrics over the past three months, comparing them to both the preceding three-month period and the industry average.

For Artists:

This section is invaluable for tracking your Instagram performance over time. By comparing your current three-month data to the previous period, you can gauge whether your metrics are stable, improving, or decreasing. Aim to elevate your follower growth and engagement levels to or above the industry average. Examining the graphs, you’ll identify peaks in your performance - dive into these high points to understand and replicate successful strategies.

For Professionals:

Professionals should first ascertain whether the artist's Instagram metrics have improved compared to the previous three months. Scrutinize the “Followers” graph to understand fanbase growth and momentum, while the “Likes & Comments” graph provides insights into engagement trends. An engagement level or follower growth above the industry average (marked in green) signifies a rapidly growing or highly engaged audience.

Optimizing Instagram Content Performance

The Instagram Content Performance section offers insights into the artist's most frequently used hashtags and mentions, along with their top-performing content.

For Artists:

Utilize this section to identify your best-performing posts and apply these insights to future content. Examining similar artists can also provide valuable examples of effective practices, such as optimal hashtag use. Engagement is a two-way street. Respond to comments and questions on your posts to foster conversation and engagement. Use a mix of relevant hashtags to expand your audience and ensure your content is engaging and authentic.

For Professionals:

Professionals should look for common themes among top posts. A consistent theme or style makes an artist more recognizable, contributing to a stronger brand presence.

Demographic Insights

In addition, you can view the demographics of an artist's Instagram followers, including city and country, as well as gender and age distribution. This information is crucial for understanding your audience and tailoring your content and engagement strategies accordingly.

Conclusion

Now that you know where to see Instagram analytics tailored for musicians, it’s time to make the most out of Viberate’s features. With a keen understanding of your Instagram Overview and Content Performance, you are well-equipped to grow your follower base, increase engagement, and build a brand that resonates with your audience. Happy analyzing!