How Many Monthly Listeners on Spotify Is Good? Find Out!

Kristian Gorenc Z

May 29, 2025

Understanding what constitutes a "good" number of monthly listeners on Spotify is crucial for artists, managers, and industry professionals. The answer depends on several factors, including your career stage, genre, and promotional efforts. Let’s break it down to see what different listener counts indicate and how you can track and optimize your numbers effectively.

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What Do Monthly Listener Numbers Mean?

Spotify’s monthly listener count reflects how many unique users have streamed an artist’s music within the past 28 days. It is a dynamic metric that fluctuates based on playlist placements, promotions, and audience engagement. While there is no universal benchmark for success, here are some general industry standards:

General Benchmarks

• 1,000 - 10,000 listeners → A solid start for independent artists, showing that the music is being discovered.
• 10,000 - 50,000 listeners → Indicates a growing fan base and organic traction.
• 50,000 - 100,000 listeners → Suggests playlist placements or traction in specific regions.
• 100,000 - 500,000 listeners → Shows strong marketing efforts, dedicated fans, or successful playlisting.
• 500,000 - 1,000,000 listeners → Typically belongs to well-known independent or mid-tier signed artists.
• 1,000,000+ listeners → Often means mainstream success or a highly engaged niche audience.

Industry Comparisons

• Emerging Artists: Many independent musicians range between 10,000 – 100,000 monthly listeners.
• Signed Artists & Niche Acts: Mid-tier or indie label artists typically see 100,000 – 1,000,000 listeners.
• Mainstream Acts: Big names in pop, rap, or EDM tend to exceed 5M+ listeners.
• Superstars: The world’s biggest artists, like Taylor Swift or Drake, often surpass 50M+ listeners.

How Many Monthly Listeners on Spotify Is Good for You?

The ideal number of monthly listeners depends on your goals. If you are an independent artist, reaching at least 10,000 monthly listeners is a strong milestone that signals growing interest in your music. For those running Spotify marketing campaigns, steady growth and engagement matter more than a high listener count alone. Retaining listeners and increasing plays through playlisting and organic discovery are crucial indicators of success.

For artists aiming to monetize their streaming numbers, the financial impact varies significantly. Having only 1,000 monthly listeners generates minimal revenue, while surpassing 100,000 monthly listeners can contribute to sustainable earnings when combined with other revenue streams like merchandise, ticket sales, and sync licensing. Understanding these benchmarks helps artists set realistic goals and build a strategy that aligns with their career trajectory.

Tracking and Optimizing Your Monthly Listeners

Every music professional, from artists to talent bookers, A&Rs, and event organizers, needs accurate Spotify data. This is where Viberate’s analytics come into play.

Spotify Analytics of 11M+ Artists: Premium Stats at an Unbeatable Price

Viberate offers a comprehensive alternative to Spotify for Artists, providing detailed insights into monthly listeners, playlisting, and overall streaming performance.

Streaming Stats in One Place

Monitor monthly listener trends, track song performances, and assess fan engagement levels.

Audience Geolocation

Identify where your listeners are located and adjust your promotion strategies accordingly. Discover emerging markets for future gigs and tours.

Playlist Analytics

Find and analyze playlist placements to understand which curations drive the most streams and engagement.

Charts for Talent Discovery

Customize rankings by trending artists, genres, and countries to identify new opportunities for collaborations or signings.

Spotify Monthly Listeners Tracker

Get historical insights into an artist’s monthly listeners and compare them to the industry average. The follower trend overview also helps gauge long-term fanbase growth.

Complete Playlist Analytics

Analyze playlisting data for every artist on Spotify and find the right playlists to maximize reach.

Spotify Tracker of Streams and Other Key Stats

• Total streams overview with performance highlights.
• Listener-to-follower ratio and streams-to-listener trends over time.

Discover Where Your Monthly Listeners Are Coming From

Pinpoint listener locations across cities and countries, helping you make informed decisions about promotions and tour planning.

Plan Collaborations with Spotify Data

Viberate helps find ideal artists for collaborations based on shared fanbases and listener engagement. It’s a shortcut to booking artists for events or featuring on tracks with a compatible audience.

Get Every Ranking You Need

Viberate provides daily updated rankings of artists and songs based on Spotify stats. Customize rankings by countries, genres, and follower ranges to make strategic decisions.

Conclusion

The answer to "how many monthly listeners on Spotify is good" depends on your career goals and industry positioning. Whether you’re aiming for 10,000 listeners as an emerging artist or striving for millions as a mainstream act, tracking and optimizing your data is key. With Viberate, music professionals can access detailed analytics to grow their audience and make data-driven decisions that propel their careers forward.